Responsible area
Planning and Production of website for the US market/Production of product brochures for Sweden and France.
Understand the current situation and articulate the challenge
The “Deja-vu” Series has been popular mainly among teenagers in Japan. The client decided to expand its sales channel to the US and Europe, and asked for production of materials targeted overseas. Our proposed plan was selected in a competitive pitch with 5 companies, and we were awarded the job.
Propose the approach and the direction attack the challenge
Upon producing materials, we carefully targeted to make them easy for the local people to see and use, while incorporating local trends.
What IGOS delivered
Leveraging our strength in collaboration with the local alliance company, we developed designs and produced materials. We gave consideration to the different culture and practices, and are happy to learn our deliverables have been much appreciated locally.